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FCG WEBINAR: Insights into VOCAST: The Importance of a strong content-based Marketing Strategy

Speakers: Jens Homborg Koefoed (Co-founder, VOCAST)

Join Jens Hamborg Koefoed co-founder at VOCAST and learn how a strong content-based marketing strategy is important to navigate an increasingly fragmented media landscape and how it is beating the classic relation-based agency model. With first-hand examples from successful Scandinavian brands and inside data, metrics, and anecdotes on how to execute it well. Learn more about how Vocast enables lifestyle brands to present digital content and marketing materials in an aesthetically pleasing and individually tailored way - and to communicate this in a targeted manner to relevant stakeholders. The Danish software tool is already being used successfully by 400 brands worldwide, including Ganni, Versace, WoodWood, Samsøe Samsøe, Rituals, Allude, Hay, &tradition, and Menu.

This webinar includes a presentation and a Q&A part.

Language: English
Duration: 1,5h

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