Report on the Needs of the European Creativity-Driven Fashion Industry

Europe’s fashion sector is standing at a turning point. But what needs to happen for this turnaround to succeed? This is the key question explored in the Report on the Needs of the European Creativity-Driven Fashion Industry 2025, released by the European Fashion Alliance (EFA) in January 2026. The landmark analysis maps out the challenges, opportunities, and structural requirements of Europe’s fashion ecosystem and puts a particular spotlight on small and medium-sized enterprises (SMEs), the backbone of the sector.