17 Jan 2025
The Fashion Council Germany is once again demonstrating its commitment to promoting more sustainable and creative fashion this year. Together with the online marketplace eBay, they are supporting five Berlin-based fashion labels. The goal of this Circularity Support initiative is to promote innovative approaches and raise awareness of the circular economy within the fashion industry. The following five labels have been selected: BALLETSHOFER , Haderlump Atelier Berlin , Lou de Bètoly , Natascha von Hirschhausen , and Sia Arnika .
The collaboration centers on the theme of circularity. The five labels each create two looks, comprised of upcycled materials and pre-loved garments sourced through the online marketplace eBay. The creations combine the designers' signature styles with a clear focus on sustainability and reuse, thus underscoring the importance of responsible fashion. Following Berlin Fashion Week, the resulting looks will be available on eBay. Consumers will have the opportunity to purchase unique pieces directly from the runway while actively supporting emerging talent in the industry. The initiative highlights the shared commitment to strengthening more sustainable alternatives in fashion and further advancing the circular economy within the sector. The individual styles of the five talents take center stage, setting an example for a more conscious, future-oriented fashion world.
