FCG/VOGUE FASHION FUND
TARGET GROUP
Newcomer brands and young designers with 2 – 15 years on the market
APPLICATION PHASE
2024: Completed
2025: Completed
CATEGORIES
Award
ABOUT THE INITIATIVE
VOGUE Germany and the FCG are bringing the German edition of the Fashion Fund to Berlin. The FCG/VOGUE Fashion Fund competition seeks young design talents with an innovative and creative approach.
CONTACT PERSON
Laura Altenberg
PHONE
+49 30 994 0489 64
REQUEST INFO
Together with VOGUE Germany, we launched the FCG/VOGUE FASHION FUND, a competition that specifically supports and showcases emerging design talent from Germany. The initiative was first implemented in Germany in 2024 – Condé Nast has already successfully established the format in the USA, the UK, China, and Spain. International award winners include RICHARD QUINN (2022), 16ARLINGTON (2023), and Melitta Baumeister (2023).
The competition was announced at the official Berlin Fashion Week opening in February 2024 – in September 2024, we selected Kasia Kucharska as the first winner from seven finalists. The second edition followed in 2025/2026, with GmbH as the winner.
ABOUT THE PROJECT
With the FCG/VOGUE FASHION FUND, we are creating a platform for young German designers who pursue an innovative approach with their labels. The winner receives prize money – in 2026, KIKO MILANO is providing €50,000 for this purpose – as well as a comprehensive package of benefits: editorial coverage in VOGUE Germany, a fashion show during Berlin Fashion Week, diverse communication services from Condé Nast and us, and an exclusive business mentoring program. This program connects the winner with industry experts in sales, production, styling, supply chains, and craftsmanship. Furthermore, we open the doors to our internal FCG network and offer a free five-year FCG membership – for sustainable networking with young talents and influential figures in the international fashion industry.
REQUIREMENTS
In order to participate in the competition, designers must meet the following criteria:
Active fashion business: minimum 2 years – maximum 15 years on the market
The company's headquarters are in Germany
Max. 30 full-time employees
Maximum total revenue of 10 million euros per year
JURY 2025–2026
Christiane Arp, Chairwoman of the Board, Fashion Council Germany
Mumi Haiati, CEO & Founder Reference Studios
Scott Lipinski, CEO Fashion Council Germany
Katrin Schneider, Marketing Director DE/CH at KIKO Milano
Kerstin Weng, Head of Editorial Content at Vogue Germany
Patrick Pendiuk, Fashion Features Director at Vogue Germany
WINNER 2026: GmbH
WINNER 2024: Kasia Kucharska
