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19 Jun 2025

Photographers, take note! For the upcoming Berlin Fashion Week from June 30th to July 3rd, 2025, the Fashion Council Germany is once again inviting participants to its Streetstyle Photo Competition – offering up-and-coming photography talents a platform to showcase their best BFW snapshots.


We are looking for young photographers from Berlin – whether students, graduates, or established professionals – with a flair for aesthetics, fashion, and capturing the perfect moment. Participants are invited to capture special street style moments during Berlin Fashion Week and submit a total of five photos in different categories .


This is how participation works


Show us how you see the Berlin fashion scene! Use the BFW show calendar ( HERE ) to find out about exciting locations and events and to capture the styles of the attendees. A top-class jury of experts will decide on the best submission.


The winner will be commissioned as the official BFW photographer for the next Berlin Fashion Week in February 2026* and included in the FCG database – with the prospect of collaborating on future projects with the Fashion Council Germany. In addition, the winning street style series will be published by the German edition of INSTYLE – in print and online.


jury


The jury for the street style photo competition consists of true industry experts. For the SS26 season, it comprises:


Alina Kossan (Content Creator)


Joana Zibat (Fashion Stylist)


Jeremy Moeller (photographer)


Michael Kampe (Brand Strategy Consultant)


Sabine Resch (Professor of Fashion Journalism)


Sophie Grützner (Editor-in-Chief of InStyle, InStyle MEN, InStyle Gen Z, InStyle Mini+Me, InStyle Beauty, InStyle Social Star)



schedule


June 30, 2025: Start of the submission phase

July 9, 2025 End of the submission phase

The winner will be announced in mid-July.


Images that need to be submitted


  • The submission must contain a series of 5 photos, including: a “Close Up Beauty” shot, a “Paparazzi” shot and a “Frontal Full Outfit” shot.

  • The photos must be submitted both individually and collectively in a single PDF file.


Participation requirements


  • Participants must be available and resident in Berlin during the competition period.

  • Participants must be available and resident in Berlin for the upcoming BFW in February 2026.


For more information in English, click here .


*This is contingent upon the Fashion Council Germany being re-commissioned by the Berlin Senate Department for Economics, Energy and Public Enterprises for the BFW 2026.

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Ann-Kathrin Riedl
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BFW Streetstyle Photo Competition - everything about the jury, deadlines and procedure

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BFW Streetstyle Photo Competition - everything about the jury, deadlines and procedure

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